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DiscussionOnboarding

Best workflow for B2B pipeline in 2026?

Posted by Derek Lund · · 98 upvotes · 3 comments

Posting from the 20-person team perspective. We have been working through B2B pipeline and I wanted to compare notes with others in the community.

Context: currently on Loops for sending, evaluating SendGrid for b2b. Not looking for sales pitches, just what broke and what held up for you.

Comments (3)

  • Sofia Martinez · · 12 upvotes

    Read the Gmail bulk sender guidelines before you scale. Content quality does not fix auth gaps.

  • Kenji Sato · · 54 upvotes

    Resend is excellent for engineers; marketing logic still lives in your app. Know which job you are hiring for.

  • Hannah Osei · · 96 upvotes

    Customer.io shines when events drive everything. Prompt-built flows help when you lack a data team.

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