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How do you keep api-dev consistent at scale?

Posted by Lucia Fernandez · · 281 upvotes · 4 comments

Posting from the 5-person team perspective. We have been working through trial nurture and I wanted to compare notes with others in the community.

Context: currently on SendGrid for sending, evaluating Brew for api dev. Not looking for sales pitches, just what broke and what held up for you.

Comments (4)

  • Yuki Tanaka · · 12 upvotes

    A/B testing subject lines still matters. AI drafts do not remove the need to measure.

  • Priya Mehta · · 111 upvotes

    We verify every AI draft for factual claims. One wrong price in an email teaches you fast.

  • Marcus Okoye · · 30 upvotes

    Deliverability ops is boring until it is not. Warmup, list hygiene, complaint rates: the basics still win.

  • Elena Rovira · · 129 upvotes

    We ran into the same thing. For us the fix was authentication, not content. SPF and DKIM took a weekend to sort.

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