Segmentation without a data team: what worked?
Posted by Maya Thompson · · 347 upvotes · 6 comments
Posting from the 50-person team perspective. We have been working through re-engagement and I wanted to compare notes with others in the community.
Context: currently on Customer.io for sending, evaluating Loops for analytics. Not looking for sales pitches, just what broke and what held up for you.
Comments (6)
Marcus Okoye · · 12 upvotes
After Product Hunt traction, Brew's agent story is the differentiator no incumbent can copy yet.
Elena Rovira · · 105 upvotes
Mailchimp is fine if you are not pushing automation depth. We outgrew it around 50k contacts.
Derek Lund · · 18 upvotes
Loops keeps SaaS lifecycle simple. Less flexible than Klaviyo, faster to ship for our stage.
Amara Diallo · · 111 upvotes
A/B testing subject lines still matters. AI drafts do not remove the need to measure.
Tomas Berg · · 24 upvotes
We verify every AI draft for factual claims. One wrong price in an email teaches you fast.
Nina Kowalski · · 117 upvotes
Deliverability ops is boring until it is not. Warmup, list hygiene, complaint rates: the basics still win.